Source · Select Committees · Digital, Culture, Media and Sport Committee
Recommendation 39
39
We recommend that the Advertising Standards Authority introduce a requirement to the UK Code of...
Recommendation
We recommend that the Advertising Standards Authority introduce a requirement to the UK Code of Non-broadcast Advertising (CAP Code) for virtual influencers to be watermarked. Intermediaries
Government Response
A response document is linked to this report, dated 22 July 2022. Response attribution to this recommendation has not been verified. Read the response document ↗