Select committee: Digital, Culture, Media and Sport Committee

Third Special Report - Influencer Culture: Lights, camera, inaction?: Government Response to the Committee’s Twelfth Report of Session 2021–22

Published 23 September 2022

At a glance

The government's response

This document responds to Twelfth report - Influencer culture: Lights, camera, inaction?.

This is the government's response, published 23 September 2022.

Summary written by Accountability Index from the government's response. It is not the government's own words.

The Government welcomes the report and agrees with several of its aims, but does not wish to commit to commissioning a review of the influencer marketplace "at this time" and sets out no new legislation, instead continuing existing work.

  • On harassment, it agrees with the "intentions" of the recommendation but does not consider that further additions to clauses 17 and 18 of the Online Safety Bill are necessary, as the framework "already achieves this".
  • On a code of conduct for influencer marketing, it agrees that one would complement ISBA's work, has held "initial discussions" with industry partners and "look[s] forward to continuing to develop" it.
  • On giving the ASA statutory powers, it will "bear in mind" the recommendation as it analyses Online Advertising Programme consultation responses, and will set out its response "in due course".
  • On child influencers, it is "aware of the regulatory gap" and the Department for Education is "open to exploring" legislative options, without committing to legislation.

Read the government's response ↗ Report an error

Sources