Source · Select Committees · Welsh Affairs Committee
Recommendation 4
4
Deferred
Paragraph: 31
Develop digital platforms to enhance prominence of Welsh content and report progress by March 2024.
Recommendation
Public service broadcasters must modernise to survive in the digital age. We welcome the investment by PSBs in their digital platforms, which is needed given the growing proportion of people in Wales using them to watch PSB programmes. However, accessing Welsh content is not straightforward on these platforms, making it difficult for it to be viewed in Wales and across the UK. We call on public sector broadcasters to urgently develop their digital platforms to improve their level of online personalisation and ensure that programmes local to Wales and Welsh language content are prominent and easy to access. We call on public secrvice broadcasters to urgently develop their digital platforms to improve their level of online personalisation and ensure that programmes local to Wales and Welsh language content are prominent and easy to access. We request that public service broadcasters report to us by March 2024 on their progress in this area.
Government response summary AI-generated
The government announces a review of the licence fee funding model to ensure fairness and sustainability for the BBC and S4C, including funding for Welsh language broadcasting, but does not address the recommendation for public service broadcasters to develop their digital platforms for Welsh content or report on progress.
Summary of the government's response below — read the verbatim text to verify.
Paragraph Reference:
31
Government Response
Deferred
HM Government · verbatim extract
Deferred
In addition, although negotiations between PSBs and TV platforms are conducted independently from the Government, we are aware that it has become increasingly difficult for our public service broadcasters to negotiate with the large global players to ensure that their services and content are carried and given appropriate prominence. That is why we intend to legislate to introduce a new online prominence framework via the Media Bill so that public service broadcasting content is made available and given protected prominence across major online TV platforms. This includes regional prominence for designated services from S4C in Wales. In doing so, our aim is to encourage healthy and effective commercial negotiations between PSBs and platforms, where both parties are able to explore mutually beneficial arrangements. These measures will help ensure that audiences are able to access culturally important minority language content for the decades to come.
Read the full response on Parliament ↗