Require FCDO to publish strategy guiding embassies on promoting Scotland's modern and traditional brand.
The Foreign, Commonwealth and Development Office (FCDO) should publish a strategy, to be circulated across its international diplomatic network, which sets out guidance and expectations for embassies on holding events to mark Scotland’s key dates, St Andrew’s Day and Burns Night. This document should give clear direction on what current …
Government response. The government discusses potential collaboration for Tartan Week 2024 in New York, with detailed plans to be developed, but does not commit to publishing a broader strategy, defining the Scottish brand, or providing annual reporting updates for embassies as recommended.
Scotland Office