Source · Select Committees · Culture, Media and Sport Committee
Recommendation 51
51
Accepted
Film and TV sectors need support to responsibly embrace generative AI growth potential
Conclusion
Industry guidelines based around protecting human creativity in the use of generative AI are welcome, but the film and TV sectors are calling out for help to embrace the growth potential of generative AI in a way that is fair, responsible and legally compliant. (Conclusion, Paragraph 185)
Government Response Summary
The government commits to appointing an AI Sector Champion and is considering the case for regulation on labelling generative AI outputs, having recently held a Copyright and AI consultation, to help the sector embrace AI fairly and responsibly.
Government Response
Accepted
HM Government
Accepted
The government is committed to promoting growth and investment in the creative sector and supporting businesses to harness innovative technologies. We will appoint an AI Sector Champion in due course. The government’s recent Copyright and AI consultation considered the labelling of generative AI outputs amongst other emerging issues in this area. We recognise the various industry initiatives to label AI outputs, and, as part of the consultation process, we are considering the case for regulation to ensure the labelling of AI outputs happens consistently. We will consider this as we develop our approach to AI regulation generally. However, we have concerns about creating a new scheme that could restrict innovation, in addition to our broader concerns that increasing the complexity of our tax incentives has the potential to make them less attractive.