Source · Select Committees · Culture, Media and Sport Committee
Recommendation 17
17
Acknowledged
HETV advertising revenue faces market shifts with growing SVoD ad-supported tiers
Conclusion
Advertising revenue is key to the HETV production ecosystem, and the market is changing as SVoD platforms grow their ad-supported subscription tiers. We intend to revisit the issue of advertising and its role in the TV ecosystem later in the Parliament. (Conclusion, Paragraph 64) Incentivising inward investment
Government response summary AI-generated
Acknowledges advertising revenue is key and intends to revisit the issue later in the Parliament.
Summary of the government's response below — read the verbatim text to verify.
Government Response
Acknowledged
HM Government · verbatim extract
Acknowledged
Advertising revenue is key to the HETV production ecosystem, and the market is changing as SVoD platforms grow their ad-supported subscription tiers. We intend to revisit the issue of advertising and its role in the TV ecosystem later in the Parliament. (Conclusion, Paragraph 64) Incentivising inward investment
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