Select Committee · Culture, Media and Sport Committee

State of Play: Business events

Status: Open Opened: 6 Dec 2025 8 recommendations 6 conclusions 1 report

Evidence session on Tuesday 9 December as part of the Major events inquiry.

Reports

1 report
Title HC No. Published Items Response
2nd Report - Business events HC 335 6 Jul 2026 14 Pending

Recommendations & Conclusions

14 items
2 Recommendation 2nd Report - Business events

We recommend that the government develop and publish a standalone, long‑term national business events strategy...

We recommend that the government develop and publish a standalone, long‑term national business events strategy aligned with the industrial strategy. The strategy should have at its centre a clear statement of the government’s ambition for business events. This should be supported by a sector‑led National Business Events Council, to provide … Read more

Department for Culture, Media and Sport
4 Conclusion 2nd Report - Business events

We are particularly concerned to hear about a reduction in the size of the team...

We are particularly concerned to hear about a reduction in the size of the team in VisitBritain responsible for supporting and promoting business events. It is a counterproductive move at a time when the focus should be on the economic growth and the promotion of the UK as a business … Read more

Department for Culture, Media and Sport
6 Conclusion 2nd Report - Business events

Business events need to be seen as a distinct, trade‑driven sector.

Business events need to be seen as a distinct, trade‑driven sector. Their continued positioning within tourism policy risks limiting their impact and competitiveness, especially in light of the recent news about cuts within VisitBritain. (Conclusion, Paragraph 19) 12 Read more

Department for Culture, Media and Sport
7 Recommendation 2nd Report - Business events

The government should treat business events as a standalone priority and transfer responsibility to the...

The government should treat business events as a standalone priority and transfer responsibility to the Department for Business and Trade. The government should also establish a cross‑government structure, with dedicated representation, a clear strategy and sustained funding support. (Recommendation, Paragraph 20) Read more

Department for Culture, Media and Sport
8 Conclusion 2nd Report - Business events

While ministerial involvement can enhance the international profile and commercial success of events, organisers frequently...

While ministerial involvement can enhance the international profile and commercial success of events, organisers frequently face difficulties in securing attendance, especially in a timely fashion, limiting the sector’s ability to maximise opportunities. Stronger and more consistent ministerial commitment would significantly enhance the UK’s competitiveness in attracting and delivering business events. … Read more

Department for Culture, Media and Sport
9 Recommendation 2nd Report - Business events

We recommend that the government establish clear expectations for ministerial engagement with the sector, including...

We recommend that the government establish clear expectations for ministerial engagement with the sector, including indicative targets for attendance at priority events. Priority events should include those that offer significant opportunities for trade, investment, innovation, or international influence, even where delegate numbers are relatively small. These expectations should be published, … Read more

Department for Culture, Media and Sport
11 Recommendation 2nd Report - Business events

The government should urgently review cumulative cost pressures on the business event sector (such as...

The government should urgently review cumulative cost pressures on the business event sector (such as VAT, APD (Air Passenger Duty), ETA and business rates) and accelerate investment in regional transport connectivity to match leading European destinations. (Recommendation, Paragraph 28) Read more

Department for Culture, Media and Sport
14 Recommendation 2nd Report - Business events

The government should also work to combat perceived perceptions of the UK being a difficult...

The government should also work to combat perceived perceptions of the UK being a difficult location to hold business events, in order to enhance the UK’s competitiveness when bidding for events. We recommend that the government work to simplify visa processes to benefit business events and 13 international delegates. The … Read more

Department for Culture, Media and Sport

Correspondence

1 letter
DateDirectionTitle
24 Jun 2026 To cttee Letter from Stephanie Peacock MP, Minister for Sport, Tourism, Civil Society an…