Source · Select Committees · Human Rights (Joint Committee)
Recommendation 26
26
Paragraph: 90
We consider that more transparency is needed in relation to how advertisements are targeted at...
Conclusion
We consider that more transparency is needed in relation to how advertisements are targeted at individuals online, in order to prevent discrimination from occurring. This could potentially include introducing tools through which individuals can look up how companies are targeting adverts at them, or at others, online and which would enable regulators to effectively audit the criteria used by advertisers.
Paragraph Reference:
90
Government Response
A response document is linked to this report, dated 1 May 2020. Response attribution to this conclusion has not been verified. Read the response document ↗