Recommendation 2

We welcome Ofcom’s prioritisation of equity, diversity, and inclusion (EDI) and its annual report on EDI in the broadcasting workforce. We note, however, that, despite glaring underrepresentation of older people in radio and television, this is not currently a priority area for Ofcom or the sector. We believe increased age diversity in the workforce has the potential to significantly reduce ageist attitudes in the media. We therefore recommend Ofcom ensure an increased focus on analysis of age diversity in its future reports on EDI in broadcasting, and promote equal prioritisation of age diversity alongside gender, racial and ethnic, LGBT+ and disability diversity across all age groups in the EDI strategies of broadcasters. (Recommendation, Paragraph 40) 47