Source · Select Committees · Environment, Food and Rural Affairs Committee
Recommendation 31
31
Accepted
Publish revised methodology and survey plan for measuring public awareness of personal import rules.
Recommendation
Given the reliance on public awareness for compliance with rules for personal imports from the EU, the Government should ensure its measure of this is as reliable as possible. In response to this report the Government should provide us with its revised methodology and survey plan for measuring public awareness of personal import rules, to ensure the approach is transparent, robust, and is capable of providing more accurate assessments. (Recommendation, Paragraph 79) 38 Border Infrastructure
Government Response Summary
The government has contracted a research agency to conduct a twice-yearly survey in England to assess public awareness of personal import rules, with the first results expected by May 2026.
Government Response
Accepted
HM Government
Accepted
The government accepts this recommendation and that that measures of public awareness of rules for personal imports should be as reliable as possible. Defra has contracted a research agency to conduct a twice-yearly, demographically representative survey in England, to assess respondents’ awareness and understanding of personal rules, including among recent travellers. Defra aims to publish the first survey results by May 2026.